About S.E.L.F. Factory

Redefine what’s possible.

S.E.L.F. Factory is a space I created for women who are building lives and careers with purpose. A place for reflection, clarity, and growth that feels true to who you are - where ambition feels human again.

After years in tech and leadership, I’ve learned that progress isn’t only about strategy or skill. It’s about the courage to stay true to yourself and finding your own rhythm.


S.E.L.F. Factory is not only a way of sharing my journey, but a passion project to help other women grow with confidence and heart.

It’s not about doing more.
It’s about becoming more and creating a version of success that truly feels like you.

tHOUGHTS AND LESSONS

A space for reflection, lessons and honest stories about leadership, mindset and change.
Here I share what I’ve learned, what I’m still figuring out and the books that shape how I think and lead.

Dive into my Reflections

Voices of Change (COMING SOON)

Read stories of women in tech, leaders and powerful women sharing their experiences, lessons and practical advice on life, work and finding their place in a world that often wasn’t built for them.Real journeys. Honest voices. Shared strength

Explore Stories

  • Mentoring is a brain to pick, an ear to listen, and a push in the right direction.

    — John C. Crosby

  • Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.

    — Sheryl Sandberg

  • Define success on your own terms, achieve it by your own rules, and build a life you’re proud to live.

    — Anne Sweeney

  • A mentor is someone who sees more talent and ability within you than you see in yourself, and helps bring it out of you.

    — Bob Proctor

WORK WITH me

1:1 conversation

For women navigating change, growth, or crossroads in tech and leadership.
A one-to-one clarity session designed to help you find focus, reset your direction and move forward with confidence.

→ Book a consultation

JOIN THE CIRCLE

Become part of The S.E.L.F. Circle, a space for women in tech to connect through shared stories, lessons and reflection.

→ Join the Circle

COLLABORATE AND GIVE BACK

Want to share your story, expertise or time?
Become a mentor, contributor, or partner and help other women grow through visibility, knowledge and honest conversation.

→ Get involved